What is “WordPress Website MEDIUM” Service?
This package is a comprehensive solution for established businesses, growing organizations, and professionals seeking a robust online presence. This service tier is designed for clients who have outgrown a basic starter website and require more functionality, content capacity, and customization to achieve their goals.
Service Inclusions:
- Website Structure: A professionally designed and developed WordPress website with 10 to 20 distinct pages. This allows for a detailed presentation of services, in-depth company information, and dedicated sections for various aspects of the business.
- Content Foundation: The inclusion of 20 or more blog posts or articles provides a substantial base for content marketing efforts, enhancing search engine optimization (SEO) and establishing the client as an authority in their field.
- Core Functionality: The service incorporates essential theme and plugin requirements to ensure a user-friendly experience, mobile responsiveness, basic security measures, and contact form integration.
Who Needs a “WordPress Website MEDIUM” Service and Why?
This mid-tier website package is ideal for a variety of clients at different stages of their online journey. Here’s a breakdown of the typical needs and the value this service provides:
When a Business Needs This Service:
- Expanding Service Offerings: Businesses that have grown and now offer a wider range of services or products need a website that can effectively showcase each offering on its own dedicated page. A 10-20 page structure allows for detailed descriptions, images, and calls-to-action for each distinct service.
- Building a Stronger Brand Identity: A medium-sized website provides more space to tell the company’s story, introduce team members, and build a more personal connection with the audience. This is crucial for establishing trust and loyalty.
- Implementing a Content Marketing Strategy: For businesses ready to invest in content marketing to attract organic traffic, the inclusion of 20+ blog posts is a significant head start. This signals to search engines that the site is a valuable source of information, improving its ranking over time.
- Generating More Leads: With more pages and targeted content, there are more opportunities to capture leads. Each service page can have a specific inquiry form, and blog posts can direct readers to relevant landing pages.
- Outgrowing a Starter Website: Many businesses start with a simple one-to-five-page website. As they grow, this limited structure can become restrictive. A “MEDIUM” service is the natural next step to accommodate their expanding needs without the complexity of a large-scale enterprise site.
Why This Service is the Right Choice:
- Enhanced SEO Performance: A larger website with a significant amount of high-quality content is favored by search engines like Google. The sitemap will be more extensive, and the interlinking between pages and posts will create a stronger site architecture.
- Improved User Experience: A well-organized 10-20 page website allows for a clear and intuitive navigation structure. Visitors can easily find the information they are looking for, leading to a more positive experience and a lower bounce rate.
- Greater Credibility and Authority: A comprehensive website with detailed information and a regularly updated blog positions the business as a credible and knowledgeable leader in its industry. This builds trust with potential customers and partners.
- Scalability for the Future: A medium-sized WordPress site built on a solid foundation can easily be expanded in the future. As the business continues to grow, more pages and functionalities can be added without needing a complete overhaul.
In essence, the “WordPress Website MEDIUM” service is for the serious business or professional who understands the value of a well-structured and content-rich online presence as a key driver of growth. It provides the necessary tools and real estate to effectively communicate their value, attract their target audience, and achieve their online marketing objectives.
